Expert Training.

As successful entrepreneurs, we know that continuing education is imperative to enhancing your professional skills. At Dominion Lending Centres, we believe that education only makes us better and that’s why we offer personalized training to our franchises and agents.

DLC has built a suite of products and services to help you and your agents succeed in the day-to-day. Book an in-person meeting, phone call or webinar with our talented and passionate trainers. They will take you through topics like:

DLC tools and technology

  • Upcoming product launches
  • Marketing
  • Broker skills training
  • Lender sign up, product education and the importance of lender relationships

I believe I speak for our entire team when I say that the DLC training departments presentation was, without exception, the most informative DLC presentation I have been a part of! I personally have pages of notes that include new ideas for creating sales opportunities, branding, and tools that will assist my broker partners as they grow their business. There was so much VALUE-ADD that we have invited them to return at the first opportunity to ‘zero in’ on specific topics.

David Fullerton, The Professionals

We Are committed to fostering a culture of growth and learning.
Our experts are here to help you and your team become masters of your craft.

Technology Solutions.

At DLC, we understand your business can’t grow if you don’t have the latest tools at your disposal. We offer the most innovative and cutting-edge technology solutions in the industry, whether it be our mobile app My Mortgage Toolbox that puts your clients in your pocket, or a support team ready to lend a hand with your technical needs.

Newton

Newton’s Velocity program offers peace of mind and greater business control by combining all mortgage processes into one simple, secure, cloud-based system. Through Velocity, you will be able to manage your prospects and clients every step of the journey.

Intranet

Our intranet is a private network where DLC brokers have access to a vast array of tools and resources related to mortgage brokering.

AutoPilot

Autopilot Media is a marketing tool offered to our brokers. It allows you to keep in contact with your clients with the goal of increasing your organic leads. Send monthly newsletters, birthday wishes and home anniversary messages to stay top of mind throughout the year.

CRM

Client Manager helps you stay in touch with your clients with an automated process that will send consistent, timely messages on specific mortgage related dates.

Property Valuation System by Pureview (PVS)

PVS is designed to improve your mortgage application efficiencies and protect your lender relationships by ensuring you have an accurate real estate value before spending hours on a file and or sending to a lender for approval.

My Mortgage Toolbox App

A first-of-its-kind for the industry, My Mortgage Toolbox is an app that makes it easy for consumers to find a DLC mortgage broker nearest them, and get the best mortgage product at the lowest rate available. My Mortgage Toolbox guides the users while taking away all the stress of getting a mortgage. Some of the feature of the app include: mortgage calculators, stress-tests, search for the best mortgage rates, calculate total cost of home ownership, estimate additional costs and more.

Get the latest DLC News

Monthly Support Stats.

98% satisfaction rating
1hr average response time
1.1k good ratings

Tech Support.

At Dominion Lending Centres, we provide a number of amazing tools to help you work on your files and be as efficient as possible doing so. Like all technology these days, you might find yourself needing a helping hand. That’s where our Support team comes in! Our talented group of specialists are right there when you need them. We provide assistance to our brokers which is blowing away industry standards regarding response times and satisfaction ratings. Our support portal is a one-stop-shop for any support you may need. We provide FAQ articles which allow you to solve your own problems in less than five minutes, but if things still aren’t working as intended, we have live support agents ready to respond to your requests.

The Industry's Most Recognized Brand.

CONFIDENCE
PEACE OF MIND
CONSISTENCY
FAMILIARITY

Branding helps explain what makes your product or service different and more desirable than the competition. Having a well-defined brand will bring credibility to your business and help you earn more. In today’s market, the end consumer relies on name recognition when it comes to selecting their preferred company.

What does this mean?

  • Brands DO matter – customers choose who they know
  • A recognizable brand inspires TRUST — that’s why we have invested over $30 million in advertising and showcasing the DLC name over the most watched television networks, special event coverage and digital platforms.
  • We are building a brand with credibility through name recognition via advertising; integrity with our everyday interactions; and expert insights from Chief Economist, Dr. Sherry Cooper.

Tailored Marketing + Design.

We are proud to have built a recognizable brand that represents credibility and integrity, and encourages you to build yours under the DLC umbrella.

Our marketing team is unparalleled, and here to support your business needs. Whether it’s designing your brand look and feel, traditional marketing materials or upping your social media game – we have everything you need to cultivate your own powerful brand.

Brand Development

We work alongside you to build your brand under the DLC umbrella. From corporate to completely custom, we’ve got you covered. New franchise? Our on-boarding process is all about making the transition as easy a possible. We start with a kickoff call to understand your vision and goals to begin brand development. Once you sign off, we create all of your materials to get your business up and running.

Custom Design

Our team of talented designers are here to help you with all of your marketing needs. Submit a ticket, and receive a response by end of the business day. We work on everything from standard marketing materials like stationery, digital assets and traditional printed items, to outdoor signage, car wraps, promotional items and more… You need it, we design it!

Our design team works closely with our brokers to ensure their vision is effectively communicated. Here is an example of a broker sketch, with a completed custom design. No particular concept in mind? We can help with that too!

Ready-to-go Templates

While custom design is our most popular service, we make sure to create readyto-use templates for your business needs. We also encourage referral partnerships, which are key in generating new client leads, and building lasting relationships. We create ready to go feature sheets for realtor partnerships, open house materials, collaborative materials and more!

Social Media Platform Assets

We recognize the importance of building a strong online presence. More than half of our custom design requests are for social media, so we have become experts at helping you stand out on all social media platforms.

Our House Magazine

Each quarter we curate compelling and educational content for Our House Magazine – a lifestyle magazine focusing on homeownership. We distribute 50,000 copies across Canada to our brokers so they can connect with their clients, and keep them informed with the most up-to-date mortgage news, interesting tips, and featured celebrities (including Vikram Vij, Jillian Harris, and Bryan Baeumler). Sign up for our subscription offering for personalized messages, delivered right to your client’s door.

Industry Climate Documents

The mortgage industry is always evolving. It is imperative to keep up to date with all of the latest rules and regulations. Following the regulatory changes in October 2016, and 2017, we created ‘Change of Space’, an informative document that explained the new mortgage rules for brokers and their clients.

Additionally, we created newruleshurt.ca, an advocacy platform to demonstrate to government leaders how the changes have affected regular Canadians.

#TEAMBLUE

Leading our brokers to a brighter future by accelerating ideas, and investing in our people, and growing our team.